Preparation, Preparation, Preparation


If you’ve been asked to speak to a group, you likely hold an important position in your organization, have subject matter expertise or are a practiced speaker. No matter where you fall in that spectrum, you will want to prepare for each and every presentation – even if you’ve done this speech or class 100 times before! Why? Preparation helps you work out the kinks of your presentation, ironing out words that are difficult to say, allowing you to adapt content to a specific audience, etc.


Some people prepare by writing out their speech or presentation. This is a BAD idea. If you write it out word for word, you will look and feel awkward if you lose your place or trip over your words. Instead, prepare a detailed outline – with ideas grouped in threes – and practice in advance. We’ll discuss my preferred outlining technique in a future blog post, so stay tuned! In the meantime, be patient with yourself and practice.


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Featured Tip

The speaker introduction is an often overlooked, but vitally important part of setting the stage for a successful presentation. David Greenberg’s Simply Speaking, Inc. suggests using the “SIN” formula to ensure your introductions are effective: S = Subject, State the subject or title of the presentation; I = Importance; State why the subject is important to the audience, and state why the speaker is important (the speaker’s credentials); N = Name.

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